-Friends who love Italian wine, here we come. We are at Vinitaly with the new President of the Bardolino Association. Welcome everyone！
-Thank you for being with us.
-In the meantime, let’s introduce ourselves for a moment. What are the main goals you have set yourself? What do you absolutely want to conquer in your mandate?
-Well, I’ve been the president since Tuesday, and so I’m swept up in this new world of our denomination.
But our future certainly lies in moving forward with a path that we already outlined a few years ago, that is, promoting our rosés very well, because we are the most important rosé denomination in Italy.
We make more than 10 million bottles of Chiaretto and therefore the path is to continue to grow on this product which in any case is enjoying great success both on the national scene but also on foreign markets.
And the other part is to further promote and improve what our red wine is, which is where most of our history comes from.
Because Chiaretto has grown in recent years, but we must not forget Bardolino either, which are also those 14 million bottles and which is a red wine with unique characteristics, that is born in an area with a cold climate, of the North Italy and which in any case has aromatic peculiarities that we find only in these vines because they mainly come from the Rondinella hill.
-How much of this production is destined for foreign markets and what are the main export markets?
-At present, the main quotas are supplied to the Nordic market, mainly in Switzerland, Austria, and Germany.
Although some products still have a small worldwide share, in any case, Bardolino is a sufficiently mature DOC to be well known all over the world
-Well, do you think there will be an opening in the near future for your consortium on Asian markets, especially China, which is looking so closely at our rosés?
-This is not absolute, because China is still a marginal market for us today. We definitely want to build a path to promote our products in China and make them widely known.
-And let’s start from here, from Vinitaly, to introduce you to Bardolino Chiaretto. In fact, in front of us are two glasses that are completely different from each other, you can already see it from the color.
-Exactly! The first is Chiaretto, it is what can be a representative claret of our area, with a color that is a very fragrant light peach has characteristics that are unique.
Those of peach orange blossoms, their sapidity and their length in the mouth, with a sugar content that is in any case very low, and this makes it unique in terms of characteristics compared to all the rosés that are perhaps known in the other part of Italy.
The other one however is a Bardolino, it is already part of what is our idea of Bardolino, that is, with a beautiful ruby colour, full of notes of aromas, of violet, of pepper which derive from the Corvina and which has a very great elegance.
-Well, we can make a pairing proposal for each of these two glasses.
-Of course, Chiaretto is certainly a wine that goes well with all white meats, Light dishes, fish. While the red lends itself to being drunk also with other combinations with roasts, with meats, with dishes that are even a little more elaborate and fatter.
-There is also a novelty that was recently presented, which is Chiarè Rosè, that is the sparkling version of Chiaretto.
-Sure, absolutely because we understood through a journey made on rosé, that there was also the space to be able to make a quality rosé bubbly.
Because our grapes, harvested earlier than those that were traditionally vinified for Chiaretto, had an acid content and an alcohol content suitable for making a quality bubble.
It was a natural consequence of what the rosé path was, where we have grown a lot over the years to have a stable rosé color over time and therefore this too served to make this type of bubble.
-Thank you president. Good luck for the new mandate and let’s toast with these two glasse.
-Thanks
